Run creator deals from first outreach to signed contract.

Transact at the pace of creation.

Creator deals still run on email, spreadsheets and PDFs. Basa puts the whole deal on one record.

Book a demoTake the 3-minute tour →

All names and figures on this page are examples.

Active deals
CREATORSTATUSRATESCOPE
Alex RiveraSigned$4,5002 Reels, 1 Story
Maya ChenCountered$6,2002 Reels, 1 Story
Jordan SmithOffer sent$3,8002 Reels, 1 Story
Sam PatelSigned$5,1002 TikTok videos
The problem

Creator deal volume keeps growing. The tools to run deals haven't changed since 1999.

A $100 creator post can beat a million-dollar production. No one knows which will win, so brands make more attempts. Every attempt is another deal, on the same budget and team.

Today60–80messages to close one deal, over three to five weeks
In Basa1deal record, with every answer on it.
CreatorAlex Rivera Signed
Scope2 Reels, 1 StoryTalent rep
UsagePaid social, 90 daysAgency
ContractVersion 3, signed Oct 14Legal
Rate$4,500 · last deal $4,000Brand
PaymentNet 60 after going liveCreator

The talent rep, the agency, legal, the brand and the creator all work from this one record.

What it costs
Time and moneyThe work doesn't scale with the deal.A $500 deal takes as many messages and weeks as a $5,000 one. It is the work required to get to the work.See one deal in Basa →
Legal, compliance and rightsEvery deal carries legal risk, and you're signing more of them than ever.Brands and agencies have been fined, sued and named in public orders over creator posts. As volume grows on the same tools, the odds of a costly mistake rise, and legal is the last to know.See compliance and risk →
ROIYou're proving ROI with half the answer.Reports show what the content did. What you paid and what you bought stay in inboxes and trackers, so the next team starts from zero.See data and insights →

Message and week counts are a Basa operating estimate of 60 to 80 messages a deal. Illustrative, not a measured customer result.

Intro to Basa

See how Basa works in 90 seconds.

Follow one deal from first outreach to signed contract.

Take the 3-minute tour →
Where Basa fits

Keep your tools. Basa runs the deal between them.

To find creatorsDiscovery platforms

Find creators and track results. Keep using them.

You keep this
To run the dealBasa
  1. Outreach
  2. Reply
  3. Negotiate
  4. Contract
  5. Sign

The rate, scope, usage rights, owner and history stay on one record.

Instead ofEmail threadsSpreadsheetsPDFs
To sign and payE-sign and payments

Step 5 runs through your own e-signer, such as DocuSign, Adobe Acrobat Sign, Dropbox Sign or SignNow. Payment goes through the system you already use.

You keep this
For legal

Legal sets the rules once. Basa applies them to every deal.

Routine deals move without waiting on legal. When someone asks to change your language, it comes back to you. Your templates, your e‑signer and your review process stay the same.

Your language on every contractEvery contract starts from your template. The clauses you protect can't be changed by either side.
Legal sees only the exceptionsWhen someone asks to change your language, your team shares that clause with legal, with the redline on the latest version.
A record of every changeEach round and each change, with the reason for it, from first draft to signed copy. Word and PDF copies when you need them.
Basa for legal →
Data and insights

What did we pay, and what did we pay for?

Analytics tools show what the content did. They can't show what you paid, what you bought, which rights you hold or when you paid. Your teams already collect that on every deal. Basa keeps it in one record, from one deal up to the whole company.

1One deal
What the deal was
Paid$4,500Asked $4,800
Bought2 Reels, 1 StoryPosted June 12
RightsPaid social, US90 days, ends Sept 10
Paid onAug 11Net 60
Alex Rivera · KindRoot Summer 2026
2One creator
Alex Rivera, your deal history
Summer 2026$4,5002 Reels, 1 Story · 90 days paid social
Spring 2026$4,0002 Reels · 30 days paid social
Holiday 2025$3,2001 Reel, 2 Stories
Before the next offer, your team sees the last rate and what it covered.
Live today in the Talent Network.
3The whole company
$2.4MCreator spend this year
14Rights ending in 30 days
Spend by market
US$1.1M
UK$560K
Europe$380K
Brazil$360K
Average paid for 2 Reels$4,200Range $3,500 to $5,000
See data and insights →
Who it's for

Every team in the deal works from the same record.

People make every decision. Each team sees its own part of the deal.

AgenciesRun every client's creator deals on one record, and keep the history when the client asks.For agencies →BrandsKnow what you paid, what you own and when it ends.For brands →Legal and business affairsSet the terms once. Only the questions that need a lawyer reach you.For legal →Creators and talent repsSee the offer, answer with your terms and review the contract on one private link.For creators and reps →
For creators

Creators know what they're saying yes to.

Paid by BasaYou shouldn't have to negotiate a brand deal across five different email threads.@zackrcreatorPaid by BasaNegotiating a brand deal shouldn't mean playing email detective.@goldie.venturesPaid by BasaMultiple partnerships. Multiple timelines. Multiple deliverables.@lydiacreatesugcPaid by BasaIf you're making money from brand partnerships, you're running a business.@sociallysophhhhPaid by BasaCreator confidence isn't an afterthought. It's where we started.@clur.isse

Basa paid these creators to make these videos.

The team

Built by people who have done these deals.

Adam Schlossman has spent twenty years on every side of the deal: law at the FTC and Akin Gump, close to a decade managing Delta Rae, and producing at Religion of Sports. Ryan Buterbaugh, his cofounder and CTO, has spent twenty years building enterprise software.

Adam SchlossmanCofounder and CEO
Ryan ButerbaughCofounder and CTO
Book a demoOr take the 3-minute tour →