Run creator deals from first outreach to signed contract.
Your other tools find creators and measure posts. Basa runs the deal in between: the offer, the negotiation, the contract and the record of what you agreed.
Creator deal volume keeps growing. The tools to run deals haven't changed since 1999.
A $100 creator post can beat a million-dollar production. No one knows which will win, so brands make more attempts. Every attempt is another deal, on the same budget and team, and a $500 deal takes as many messages and weeks as a $5,000 one.
The talent rep, the agency, legal, the brand and the creator all work from this one record.
Message and week counts are a Basa operating estimate of 60 to 80 messages a deal. Illustrative, not a measured customer result.
Keep your tools. Basa runs the deal between them.
Find creators and track results. Keep using them.
You keep this- 1Outreach
- 2Reply
- 3Negotiate
- 4Contract
- 5Sign
The rate, scope, usage rights, owner and history stay on one record.
Step 5 runs through your own e-signer, such as DocuSign, Adobe Acrobat Sign, Dropbox Sign or SignNow. Payment goes through the system you already use.
You keep thisSee how Basa works in 90 seconds.
Follow one deal from first outreach to signed contract.
Legal sets the rules once. Basa applies them to every deal.
Brands and agencies have been fined, sued and named in public orders over creator posts, and teams are signing more deals than ever. Routine deals move without waiting on legal. When someone asks to change your language, it comes back to you. Your templates, your e‑signer and your review process stay the same.
1. Deliverables. Creator will publish two (2) Instagram Reels and one (1) Instagram Story.
2. Usage Rights. Brand may use the Content in paid social media for ninety (90) days from first posting.
3. Confidentiality. Creator will keep the terms of this Agreement confidential.
4. Indemnification. Creator will indemnify Brand against claims arising from the Content Creator's breach of this Agreement.
5. Governing Law. This Agreement is governed by the laws of the State of New York.
What did we pay, and what did we pay for?
Analytics tools show what the content did. They can't show what you paid, what you bought, which rights you hold or when you paid. Your teams already collect that on every deal. Basa keeps it in one record, from one deal up to the whole company.
Every team in the deal works from the same record.
People make every decision. Each team sees its own part of the deal.
Creators know what they're saying yes to.
Creators and their reps answer on one private link. No account, nothing to download, and Basa is free for creators.
Built by people who have done these deals.
Adam Schlossman has spent twenty years on every side of the deal: law at the FTC and Akin Gump, close to a decade managing Delta Rae, and producing at Religion of Sports. Ryan Buterbaugh, his cofounder and CTO, has spent twenty years building enterprise software.